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Archive for the 'marketing' Category

Consolidation or “right sizing” of real estate is one of the most challenging strategies a corporate real estate manager has to address. But what can be done so that this work place transformation is less disruptive to employers, employees, tenants, and investors? One approach is the development of a one-size-fits all planning concept. This provides for total flexibility allowing teams to easily regroup or move around the facility as needed. For this concept to be successful, activity based work settings need to be included as part of the overall design solution. Whether as a reflection of corporate culture, evolving demographics, new technologies or imaginative design trends, office space keeps evolving. Ray's exceptional range of experience in commercial interiors, both as a client and service provider, gives him special insight into the evolving requirements of the contemporary workplace. Listen as Ray Irmer shares the challenges of "Work Place Transformations."


Resources: Withee Malcolm Architects

Listen to the podcast at The Coaching Perspective 

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If you are feeling stressed then you need to listen to this interview with Terese where she shares with us 5 ways to increase your self-esteem with ease along with some of the secrets behind her powerful mentorship program, Beauty for the Soul Mentorship. She mentors Modern Day women on powerful Business, Confidence and Feminine Success Strategies and Rituals.

Terese has been a successful lifestyle entrepreneur for more than 30 years and believes in the power of the “right” influence. Terese earned her 1st million dollars at 29 years old while mentoring 1,000’s of women in her businesses to develop their confidence, courage and charisma. She is a former Mary Kay Sales Director where she earned 18 infamous Cars - Pink Cadillacs, during her 28 years with the company. More information can be found at Beauty For The Soul


Recorded live on August 17, 2017 on The Coaching Perspective Radio Show.

Listen to the podcast at www.TheCoachingPerspective.com

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If you podcast or post to social media then you need to listen to this broadcast about how to market your podcast to the right audience. This is a follow up to the previous week’s radio show on Internet Radio and The Power of Podcasts from March 23 with Paul Roberts. In this discussion we take a closer look at what you have to do after the podcast to get your material noticed and to achieve your podcasting objectives.

Recorded live on March 30, 2017 on The Coaching Perspective Radio Show. Listen to the podcast at www.TheCoachingPerspective.com


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“Internet Radio and The Power of Podcasts" with Paul Roberts
Listen as Paul Roberts, founder of OCTalkRadio.net, shares his story of starting Orange County’s only internet talk radio station. We will also take a close look at the benefits and pitfalls of podcasting and it’s future.

Recorded live on March 23, 2017 on The Coaching Perspective Radio Show. Listen to the podcast at www.TheCoachingPerspective.com


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Is your website and your social media efforts representing you and your business well? The online world it’s not just about the sale, the special, the coupon or the event that you are hosting. It’s more than that. It’s about building connection points, or entrée points with you — for your potential audience. Dan Weil, Co-Active Coach and graphic designer, will demonstrate how weaving in professional coaching can strengthen and deepen connection with your brand, starting with clarity around your company’s mission, your promise, your tone of voice, your language and all the touch points that your potential clients or customers have with you and your business. Do this successfully and you’ll begin to feel and increase your traction on the digital highway.

Recorded live on February 9 2017 on The Coaching Perspective Radio Show. 




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I want you as a guest this year! Listen to this brief podcast to find out how to be a guest on the radio show and to hear the theme’s for the first quarter shows for 2017 so that you don’t miss out on key topics that will help you to grow your business.

January’s theme is “Goals, Resolutions, and Plans” and for February/March we will be focusing on “Career and Life Changes.” If you feel you can add to these discussions email me at doug@TheCoachingPerspective.com to schedule your appearance.

Recorded live on January 5, 2017 on The Coaching Perspective Radio Show. Listen to the podcast at www.Dgfeller.podbean.com

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"The Platinum Effect; How to Turn a Single Presentation Into a Million Dollar Coaching or Consulting Business." with Adam Urbanski. What I enjoyed about this interview with Adam, was that he is the real deal; meaning he has started, run and sold his own businesses successfully prior to becoming a consultant. He speaks from personal experience and provides entertaining real life stories to prove his points. He compares how a Platinum Record is created to how to grow your coaching or consulting business. In summary, stop perfecting your current offerings and instead find new audiences to expose to what you have to offer. These are the key tips that I heard in this interview:
1. Get really clear on what your primary offering is
2. Find new audiences to expose to your services
3. Find new methods to attract your audiences attention
4. Charge for the transformational value of what you do, not the hours you invest
5. Make sure your sales process screens out those potential clients who will not take action on what you offer.

Recorded live on The Coaching Perspective Radio Show on November 10, 2016 on OCTalkRadio.net

To contact Adam Urbanski - www.themarketingmentor.com


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“Is The World’s Best Kept Secret Your Services or Product?” with Doug Gfeller, MCC. We have all heard the saying “build a better mousetrap and the world will beat a path to your door” but is it true in today’s internet world of unlimited choices and easy access to anywhere in the world? Dealing with the issue of how buyers will find you is almost more critical than the services or product you offer. If you would like some tips on how to get found more often then listen to this podcast from The Coaching Perspective Radio Show on 10/20 on OCTalkRadio.net

"The Brand Mapping Strategy" by Karen Tiber Leland

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“Build Your Audience and Boost Your Sales Using Facebook Live ” with Molly Mahoney, the Camera Confidence Coach. By 2018 over 80% of online content will be video. Camera Confidence Coach, Molly Mahoney, suggests you develop the skill sets needed to use video effectively in your business now so that you can build your audience and boost your sales. She will share tips that will boost your confidence, fine tune your speaking skills, and allow you to repurpose your live video content powerfully. All of the world really is a stage, and it's time to take your show on the road!



Recorded live on The Coaching Perspective Radio Show on October 13,  2016 on OCTalkRadio.net


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“A Business Coaching Model.” Have ever wondered how someone else’s business coaching practice was run or how business coaching really works?  Then you need to listen to Doug Gfeller, MCC as he shares how his practice evolved into a successful six figure business that allows him to do what he loves which is helping others to identify what they love to do and live a balanced life. 

Recorded live on The Coaching Perspective Radio Show on August 25, 2016

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